strategy is not an object, neither is an organisation
a purposeful social space is what it provides, not so much as what it is in itself. finding the strategy to design it takes care of this starting point. the elements and attributes are important as they make up and describe the space, but what counts how they work in conjunction and the experience and and emotion they evoke.
the design of a cup is off course about the cup
but even more so it is about
what it contains
what it is for
what holds it
what touches it.